Atlanta Web Design Company providing Web Site Design, Web Application Development, Search Engine Optimization, Web Marketing, and Market Consulting | Web Page Design | Atlanta Web Design

240 North Highland Ave. NE, Suite 1109
Atlanta, Georgia 30307 | Atlanta Map
Sales (678)389-9325 - Support (678)984-5671

Atlanta Internet Marketing Company providing Targeted Web Marketing Campaigns.

Atlanta Web Design Company providing Custom Web Site Design services.

HTML

HTML stands for Hypertext Markup Language, the predominant markup language for the creation of web pages. Hypertext is ordinary text that has been dressed up with extra features, such as formatting, images, multimedia, and links to other documents. Markup is the process of taking ordinary text and adding extra symbols. Each of the symbols used for markup in HTML is a command that tells a browser how to display the text.

Website Home Page

The home page is the URL or local file that is automatically loaded when a web browser starts and when the browser's "home" button is pressed. The term is also used to refer to the front page, webserver directory index, or main web page of a website of a group, company, organization, or individual. In some countries, such as Germany, Korea, and Japan, the term "homepage" commonly refers to a complete website (of a company or other organization) rather than to a single web page.

Pay-Per-Click Advertising

Pay per click (PPC) is an advertising technique used on websites, advertising networks, and search engines. Advertisers bid on "keywords" that they believe their target market (people they think would be interested in their offer) would type in the search bar when they are looking for their type of product or service.

Sales Conversion

In marketing a conversion occurs when a prospective customer takes the marketer's intended action. If the prospect has visited a marketer's web site, the conversion action might be making an online purchase, or submitting a form to request additional information. The conversion rate is the percentage of visitors who take the conversion action.

Qualified Sales Lead

A sales lead is the identity of a person or entity potentially interested in purchasing a product of service, and represents the first stage of a sales process. The lead may have a corporation or business associated with the person(s). Sales leads come from either marketing lead generation processes such as trade shows, direct marketing, advertising, Internet marketing or from sales person prospecting activities such as cold calling.

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